Brand Refresh & App UI Development
Earth Hero
Earth Hero is a climate action app that helps users track their carbon footprint and take personalized steps to reduce it through daily habits and challenges.
Organization Overview
Earth Hero is a climate action app that helps users track their carbon footprint and take personalized steps to reduce it through daily habits and challenges. It also connects users with a global community and campaigns focused on fighting climate change together.
The Work
Developed app, logo, and brand guidelines.
Designed and developed the mobile app experience, including core features, user flows, and functionality.
Created the logo and visual identity, establishing a consistent and recognizable brand presence.
Defined brand guidelines covering typography, color palette, iconography, and usage standards to ensure visual consistency across platforms.
App Mockups
Mockups of the Earth Hero app on iPhone homepage, notification system, and App Store.
Earth Hero Intro Slides
Quick intro slides to give the user quick information about the application.
Earth Hero Create an Account & Questionnaire Cycle
User flow of the login and create an account screens. Also includes user questionnaire to tailor the users algorithm.
Earth Hero Main App Flow
The main user flow of the home/feed, actions, progress, and communities page.
